Summary of the Experimental Design

 

á      Random Assignment:  Assigning subjects to conditions by chance, thus minimizing preexisting differences between those in the different groups.  RA is a control technique and must be used in true experiments.

 

á      Experimental Condition (group): The condition that exposes the subjects to one version of the IV; the group that receives the experimental treatment.

 

á      Control Condition (group):  A condition identical to the experimental condition, except the version of the IV is different (often, it is absent).  Including a control group is a control technique.

 

á      Independent Variable (IV):  The factor (variable) that you manipulate; the treatment itself.

 

á      Dependent Variable (DV):  The behavior that is measured; the factor that might be affected by changes in the independent variable.

o  Operational Definitions: The specific techniques used to manipulate the IV and measure the DV.

 

á      Confounding Variables:  Any variable other than the IV that may have an effect on the DV.  The goal is to eliminate (control) the confounding variables using control techniques.

 

á      Control Techniques: Methods used to eliminate confounding variables and thus, increase Internal Validity.

 

á      Internal Validity:  The degree to which you can infer that a cause and effect relationship exists between the IV and DV (i.e., that the manipulation of the IV caused a change in the DV).